Malware Incidents Forecast
to Increase as 95% of Smartphones & Tablets Remain
Unprotected
Hampshire, UK – 25th September 2012: A new
report from Juniper Research finds that only 5% of global smartphones and
tablet devices have security software installed, despite a steadily increasing
threat from malware, fraud and device theft.
The report forecasts that both corporate and personal users
will begin to recognise the need to protect their data and the demand for mobile
security products will increase over the next five years to a point where 1 in 5
mobile devices will be protected by third party security software.
Device Loss or Theft Remains a Key Issue
In addition, the report found that, apart from headline
grabbing malware attacks on phones, the risk of crimes such as identity theft
will be a strong motivator for users to adopt mobile security software. Device
loss or theft affects both consumer and corporate markets and hence demand for
security solutions in both sectors will increase.
Opportunity for Mobile Operators
The new report, Mobile
Security Strategies: Threats, Solutions & Market Forecasts 2012-2017
found that, as the security threat increases, and users become more aware of
these issues, mobile operators and device vendors need to recognise the
potential value that can be achieved by integrating key security features such
as ‘Track the Device' or 'Lock and Wipe’ into their product offerings for
customers.
Report author Nitin Bhas notes: “Bundling mobile security apps
along with other managed services will not only provide incremental revenue for
the service providers, but will also help them guarantee better customer
satisfaction and churn”.
Other Key Findings Include:
- The number of protected consumer devices will overtake protected enterprise devices by 2015, driven by BYOD trends
- Employee owned smartphones and tablets used in the enterprise will reach almost 350 million by 2014
The ‘Mobile
Security ~ Safe and Secure Devices’ whitepaper is available to download
from the Juniper website together with further details of the full report.
Juniper Research provides research and analytical services to
the global hi-tech communications sector, providing consultancy, analyst reports
and industry commentary.
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