Shoppers Stop strengthens its presence
in Bengaluru with the launch of its Seventh (7) store in the city at Inorbit
Mall, Whitefield. The new store was inaugurated by well-known model Vibhinita
Verma. This is Shoppers Stop’s Fifty-third (53) store in the country. With a
retail space of over 28,000 square feet spread across two levels, the new store
gives Bengaluru yet another bridge-to-luxury shopping experience. The store’s
look and feel is grandiose, with contemporary interiors and international
layout. The ample space ensures an uncluttered, luxuriant, and cosmopolitan
shopping environment. Shopping at the new store, popular model Vibhinita Verma
said, “I am a loyal customer of Shoppers Stop as I find most of my favourite
brands here. We’re now spoilt for choice with seven Shoppers Stop stores within
Bengaluru! This new store is indeed a wonderful addition to the fashion
conscious city. It’s great to see the latest trends in Autumn Winter fashion
available here.” Speaking on the occasion, Mr. Govind Shrikhande – Customer
Care Associate & Managing Director, Shoppers Stop Ltd. said “We have
received an overwhelming response from our customers in Bengaluru and this has
encouraged us to extend our presence in the city. Whitefield is a great location
given its IT environment and youthful populace. We are positive that this new
store holds great potential and will be the ultimate fashion destination for the
surrounding catchments.” He further added, “We have a sizeable base of over 3
lac loyal customers in Bengaluru who form a significant part of our 2.6 million
base of First Citizen members. This new store at Whitefield will cater as a
convenient fashion destination for our loyalty programme members who reside in
the catchment.” Bengaluru citizens will be treated to a wide display of crème de
la crème international and Indian brands under one roof including United Colors
of Benetton, US Polo, LP Sports, Mustang Jeans, Arrow New York, to name a few.
Besides, international brands, Shoppers Stop also retails a range of merchandise
under its exclusive brands namely Stop, Kashish, Life, Haute Curry, Elliza
Donatein, inSense’, iJeanswear, Mario Zegnoti, and Vettorio Fratini, amongst
others. At the lower ground level, customers will find an array of fashionable
merchandise across categories like cosmetics, perfumes, artificial and fine
jewellery, handbags, footwear, personal accessories such as sunglasses and
watches; women’s wear, kids’ apparel, toys and more. It also offers Mothercare -
world-renowned brand for maternity, baby and childcare products. Known for its
uniformly high standard of quality worldwide, Mothercare stocks a variety of
products for mothers-to-be, new borns, toddlers and children till eight years of
age, the focus being on function, comfort and safety, without compromising on
style.There’s a pleasant surprise for little kiddies! The new Shoppers stop
store offers Early Learning Centre (ELC) as well. UK’s number one educational
toy brand, ELC, provides a host of educational stimulating toys for children
between 0-6 years of age. As customers move to the upper ground level, they will
be greeted by unparalleled options in men’s apparel; ranging from formals to
casuals, men’s footwear and accessories, as well as an extensive display of
suits and jackets. There is also a section dedicated to home décor. Emphasis is
given to customer convenience with customer friendly signage, ample and spacious
trial rooms with day & night lighting facility, mama’s room, large
cashiering banks on each floor, alteration desk, customer service desk with
complimentary gift wrapping service, the First Citizen members’ desk, to name a
few. The store is also equipped with special trial rooms for physically
challenged customers. Shoppers Stop’s First Citizen Loyalty programme is one of
the largest loyalty programmes in the category with a growing base of over 2.6
million members across the country. Under this programme, customers who sign up
for the First Citizen membership with Shoppers Stop are treated to various
offers and special privileges such as the exclusive First Citizen lounge at
every store, facility to redeem their reward points directly at the cash
counter, exclusive cash counters for Golden Glow members, exclusive preview of
Sale and other annual offers to name a few. Shoppers Stop pioneered modern
retail in India and is the highest benchmark of modern retailing standards in
the country. The chain of large-format department stores is spread across Fifty
three (53) stores in Twenty three (23) cities.
About Shoppers Stop : Shoppers Stop is a leader in the Indian Retail Sector and one of the pioneers in setting up large format department stores chain in India. Shoppers Stop Ltd has a national presence, with over 2.7 million square feet area across 53 stores (including 2 airport stores) in 23 cities viz. Ahmedabad, Aurangabad, Amritsar, Bengaluru (7 stores), Bhopal, Chennai (3 stores), Delhi (5 stores), Durgapur, Gurgaon (2 stores), Ghaziabad, Hyderabad (4 stores), Indore, Jaipur (2 stores), Jalandhar, Kolkata (3 stores), Latur, Lucknow, Mumbai (8 stores), Mysore, Noida, Pune (5 stores), Siliguri and Vijayawada. |
Thursday, September 6, 2012
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