Tuesday, September 11, 2012

IDC appoints Charles Reed Anderson as its Telecom Lead for Asia/Pacific  

Singapore & Hong Kong,  September 11, 2012 – IDC today announces the appointment of Charles Reed Anderson as  Associate Vice President, Head  -- Telecom Practice, Mobility Lead, IDC Asia/Pacific.  

As Associate Vice President, Head -- Telecom Practice, Charles is responsible for leading IDC's Telecom Programs across Asia/Pacific. In this role, he will head IDC's telecoms research and strategy for the Asia/Pacific region, and  work  closely  with regional and country teams to provide thought leadership, market insights and advisory services to IDC’s customers. Charles will be instrumental in assisting IDC's Telecoms customers  to strengthen their competitive positioning, enhance their product and services portfolios, and penetrate new markets.

In addition, Charles will also co-lead IDC's Mobility Practice in Asia/Pacific. Charles, who has vast experience throughout the mobility ecosystem, will serve as one of the key points of contact for IDC's CIO customers and their business leaders on topics such as Bring-Your-Own-Device (BYOD) strategy and solution development,  the Consumerization of the Enterprise, and the Monetization of Data. 

Now more than ever,  consumer and enterprise customers are demanding complex solutions from their service providers, and re-thinking how they can take their valueadded services from concept through to commercial launch. IDC will be tapping into Charles' expertise in fixed and mobile solutions to assist its customers address these new challenges, including the bundling of multiple products from multiple vendors to 
create a single solution to take to market.  Charles will also be tasked to  advise customers on the other go-to-market components  (including sales strategy and enablement) that must be met to ensure a successful commercial launch once these complex solution ecosystems are in place. 

Charles’ experience working for service providers in the value-added solutions space provides him with unique insights on how customers can leverage IDC’s analysts and  consultants to assist their market analysis, business strategy developments and goto-market processes. His focus will be to leverage IDC’s unique skills and knowledge to enhance  customers'  existing business processes rather  than  have customers 
outsource these functions to IDC. 

Charles has over 20 years experience in the technology sector. In the last 13 years, he focused on levering emerging technologies to drive business transformation across a wide range of industry verticals. Prior to this appointment, he specialized in driving the adoption  of value-added services in fixed- and mobiletelecommunications industries in Europe and Asia while working for leading telecommunication firms, including Vodafone, O2/Telefonica, and BT Global Services.

Charles has extensive experience working for and with fixed and mobile telecoms firms to design and deliver strategic engagements, including market segmentation, competitive positioning, market entry strategy, vendor analysis and partnering strategy, portfolio road-mapping, and data solutions strategy.

Charles obtained an MBA from the Rotterdam School of Management and graduated with a Bachelor of Science in Finance and a Minor in Economics from Northern Illinois University.

About IDC

IDC is the premier global provider of market intelligence, advisory services,  and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 48 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. 

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