Saturday, September 22, 2012

Directi launches innovative hiring program
Directi, the leading Indian internet products company, has launched a first-of-its-kind hiring program that gives its employees a chance to drive away with a HONDA BRIO or an equivalent amount in cash. ‘Refer a Friend’, an internal referral program, is an exciting initiative conceptualized by Directi to encourage employees to participate in the hiring process, select future colleagues and get handsomely rewarded in the process. The initiative is currently applicable and open to product developers within the organization. 

Directi employees are encouraged to identify and recommend a ‘potential hire’ within their own networking circles. As next steps, employees conduct the first round of interviews over the phone or in person. Employees have the liberty to fly to any city to interview candidates or have their friends fly to Mumbai for their interview. Having selected the appropriate candidate, the contender is further referred for an interview with the CEO. On selection of a referred candidate, an employee is compensated handsomely with a ‘car’ or ‘equivalent incentives.’

Commenting on the initative, Bhavin Turakhia - Founder, Chairman and CEO, Directi said, “ At Directi, it is our constant endeavour to acquire and retain the best talent. Right from inception, exceptional talent and innovative product development have been the fundamental building blocks of our success story. A good product developer requires a combination of skills like aptitude, vision and sustained practice. In line with this vision, the ‘Refer a Friend’ program has been launched to attract the best talent and incentivise product developers to foster a culture of product development within the organization. I am personally available at any time to help our employees refer the best candidates.”

Directi is known for its exemplary HR policies and enriching work culture which are holistic in their approach to talent management. The various recruitment channels at Directi comprise campus recruitments, partnering with strategic talent acquisition service providers, career portals, internal recruitment teams and referrals. The average age group of employees at Directi is 20-25 years. Committed to quality, Directi follows the most stringent and rigorous recruitment procedures to evaluate employees. 

Bhavin adds, “Great products are built on the back of a strong workforce whilst understanding customer needs. Directi follows an evolved recruitment approach applying people, processes and technology to acquire critical talent. At Directi, we go to great lengths to find the right talent. We have designed a unique HR program that will not only empower employees but also incentivise, motivate and instil a sense of ownership. This is best achieved by fellow employees themselves, and Directi’s ‘Refer a Friend’ Program represents a step in that direction.”

With an ever growing headcount of over 1000 employees, delivering products that are cutting edge across the globe, Directi promotes innovation, entrepreneurship, encouraging people to realize their own vision and dreams.

About Directi

Directi is a $350+ million group of Businesses that develops innovative mass-market Web Products for millions of Customers worldwide.

Directi’s businesses rank amongst the fastest growing businesses worldwide in their corresponding industry segments. The combined Product Portfolio of various Directi businesses includes - Communication and Collaboration Apps., Social Networking Software, Instant Messaging, Context Analysis Engines, Antispam and Antivirus Solutions, Large Scale Billing and Provisioning Platforms, Traffic Monetization Solutions, Online Advertising Solutions, DNS Management Products, Linux and Windows Server Management Software, Web Hosting Control Panels and much more.

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