AKAI forays into Indian
- First MNC to enter with complete range of dual SIM mobiles, with an initial line up of 10 models
- Mobiles to contribute 40% of AKAI
’s planned turnover of 435 crore, in next 10 months India
- Target monthly sales of 1 lakh handsets from next month onwards
- Handsets will be currently available in 8000 outlets across
, plans to increase presence to 20000 outlets by end September 2010 India
7th September 2010, New Delhi: AKAI, one of the largest Japanese Consumer Electronics brands with an extensive presence in India announced its entry into the Mobile Handset segment in India today with the launch of 10 exciting new models in the dual SIM (GSM+GSM) category. The innovatively designed handsets are affordably prices between Rs.1895/- to Rs.7995/-. The range will appeal to consumers across all segments with a special focus on the youth and are currently available across 8000 retail outlets in the country with a targeted increase to 20,000 outlets by end-September 2010. AKAI branded mobile phones will be sold in
AKAI handsets are easy to use, stylish, feature packed and come equipped with features which include Dual SIM, full touch 3-D user interface, wi-fi, long lasting battery, large high resolution QVGA screen, expandable memory, wireless FM with recording, high definition video recording, compatible with social networking sites, E-book compatibility and others providing all the right features for all target groups viz, entertainment, lifestyle, utility and contemporary. The product innovations are spread right from the product features to operation integrations and to service back-ups.
Creating a distinguished niche in the already cluttered space, Mr Pranay Dhabhai, Managing Director, AKAI
“The mobile handset market in
AKAI intends to offer distinct products which are ROHS complied for consumer safety and will come pre-equipped with friendly features complementing the overall brand positioning of High Quality products at smart prices.
Company sees after service to be an area not being focused by local brands and has invested heavily in setting up a complete service network all across
AKAI India is determined to establishing itself in the Indian Mobile Handset space through the most experienced and dedicated sales and product teams in the industry.
AKAI brand has its origins in
About Global Brands Enterprise Solutions Pvt. Ltd.:
Global Brands was established in February 2009 with an objective to become a leading multi-brand, multi-product - sales, distribution, and logistics and after sales service company in