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Be a Diva everyday with eternal platinum jewellery

~ Delicate and elegant platinum jewellery for the modern women of today available across leading authorised platinum retailers Orra, Joyalukkas, Tanish, TBZ amongst others ~

Mumbai, July 2012: The eternal and everlasting quality of platinum makes it a perfect choice for today’s generation to include it in their jewellery box. The metal does not tarnish or fade making it easy to be worn on a daily basis, whether it is to work or college. The elegant and unique designs crafted in white luminous platinum makes it highly desirable amongst the young independent women.

Platinum jewellery is the choice of modern day woman and it fulfils the emotion of making one feel truly special and set apart. The dainty new platinum collection has been specifically crafted keeping the contemporary Indian woman in mind, who prefers delicate yet precious jewellery.

The rarest of metals platinum has been coveted by discerning women for centuries. Found in very few places around the world, platinum is 30 times more rare than gold. It is this rarity and eternal feature makes platinum exclusive and distinctive – the perfect expression of your individuality.

From beautiful pendants to elegant necklaces inspired by floral and timeless Indian motifs and spirituality, the collection pays homage to the strength that comes with being a woman. It is perfect for college wear, a catch up with old friends, official power dressing, a relaxed Sunday brunch with family or a special date.

This new range of platinum jewellery starts at Rs. 10,000 onwards and is available across leading retailers Orra, Joyalukkas, Tanish, TBZ and many other authorised platinum jewellery retailers. For a list of retail outlets for platinum please visit– www.preciousplatinum.in to get additional information on designs and locate a platinum authorised retailer.