Vserv.mobi Strengthens South East Asia Focus
Appoints Vikas Gulati as Vice President – Business Development for the region
April 23, 2012, India: Vserv.mobi, a leading Global Mobile Advertising Network with a strong focus on Emerging markets, today announced the appointment of Vikas Gulati as Vice President – Business Development for South East Asia. Based in Singapore, Vikas will spearhead the company’s growth in this region.
Vikas Gulati, a media and marketing industry veteran, has had a long and successful career track record of over 14 years. Earlier, Vikas was Vice President - Marketing and Business Development, Asia at Sprice.com, a leading online travel network (now a part of Travelport). He was instrumental in raising Sprice’s revenues and company profile in Asia Pacific through business development, partnerships and marketing programs. In the former part of his career, he has also held various leadership roles at ZenithOptimedia and Carat India amongst other companies.
Commenting on the new development, Mr. Dippak Khurana, Co-Founder and CEO of Vserv.mobi, said, “Expanding our operations in the burgeoning mobile market of South East Asia is a key phase of our growth strategy. Vikas’ solid experience and customer relationships in this region will help us leverage newer opportunities and strengthen our goal of being the #1 Mobile Ad Network in emerging markets.”
Vserv.mobi already has significant business in the region with explosive growth over the past year of it’s unique AppWrapperTM Full Screen Ad inventory.
Speaking on his appointment, Vikas Gulati, Vice President – Business Development, Vserv.mobi said, “Over the last two years, Vserv.mobi has grown to be an admirable company in the segment, and I am excited to join them at this opportune time. Given the growth momentum the company is witnessing, I look forward to being part of the success story. With our differentiating proposition in the marketplace, we are attractively poised to capitalise on this growing demand of the mobile medium amongst developers, publishers and advertisers in South East Asia.”
About Vserv.mobi:
Vserv.mobi is a leading Global Mobile Ad Network with strong presence in emerging markets. Vserv's pioneering technology AppWrapperTM powers ad-monetisation for 10000+ Apps. AppWrapperTM is the World’s Simplest Ad integration for Android, WP7 & J2ME Apps. It enables premium Full Screen Ads, without coding, in just one click. Vserv is the only Ad Network with App media across feature phones, smart phones and tablets, thus providing advertisers reach and engagement. Built on superior technology, the Vserv Marketplace delivers exceptional ROI to advertisers as well as enhanced earnings to developers & publishers.
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