MCAFEE REVEALS 83% OF CONSUMERS HAVE BASIC SECURITY PROTECTION
LEAVING 17% UNPROTECTED
Based on Voluntary Scans, Finland is Most Protected Country;
Singapore is Least Protected;
India is
10th least protected country
India, May 31,
2012 – McAfee
today announced that it has conducted a global study, analyzing data from
voluntary scans of an average of 27-28 million PCs per month, to determine a
global estimate of the number of consumers who have basic security software
installed. The study found that 83% of consumers had working basic1
security protection, and 17% of PCs scanned either had no anti-virus installed
or the software was installed, but disabled.
“It’s gratifying to see that the
majority of consumers have gotten the message that at the very least they need
to have basic security protection installed,” said Todd Gebhart, co-president
of McAfee. “Protecting digital devices against cybercrime from malware not
only benefits each of us personally, but also serves to discourage illicit
activity and preserve the integrity of the Internet, which benefits the greater
good.”
Key
Findings:
·
Globally, the study found that
83% of consumers had working basic security protection.
·
17 of
PCs scanned either had no anti-virus software installed or it was installed but
had expired.
·
The
country with the highest percentage of PCs with basic security protection is
Finland with 90.3% of its consumers protected and 9.67% unprotected.
·
The
country with the lowest percentage of PCs with basic security protection is
Singapore with 78.25% protected and 21.75% of consumers
unprotected.
·
The
data for unprotected consumers was broken down into two groups:
o
Consumers who did not have any
security software installed
§
The
country with the highest percentage of PCs without any installed basic security
protection is Spain with 16.33%.
o
Consumers who had installed but
disabled anti-virus protection
§
The
country with the highest percentage of users with installed, but disabled,
security protection is Singapore with 11.75%.
India-
·
India
almost occupies the mid-spot in the overall ranking with 17.32% of consumers
without protection and 82.67% with active security protection.
·
10.9%
of Indian consumers have no security protection installed; 6.42% have security
software installed but disabled
Digital Assets Are Highly Valued;
Consumers Don’t Protect Data, Devices
While security protection rates
globally for PCs are reasonably high, the McAfee Digital Assets (insert source)
study released in September 2011 revealed that more than a third of people (36 percent) don’t
have security protection on all of their devices and seven percent have no
protection at all.
As smartphones and tablets
continue to integrate more deeply into consumers’ daily lives and cybercrime
targeting Macs continues to grow, protecting those devices becomes increasingly
critical. Easily accessible personal data, including financial and credit card
information stored on mobile devices are attractive to cybercriminals and
identity thieves, and personal digital material such as photos, can be virtually
irreplaceable should devices be lost or stolen.
While not mainstream yet,
consumers face a growing threat of mobile malware, with McAfee Labs predicting
that more than one in 20 devices will be infected within the next 12 to 24
months.
“Today the number of smartphone
and tablet devices has eclipsed PCs,” Gebhart continued. “According to the
McAfee Digital Assets study, consumers place an average value of $37,438 US on the‘digital assets’ they own
across multiple devices—people in the U.S. valued their assets at nearly $55,000
US, the highest figure of all countries3we surveyed. With this in
mind, we encourage consumers to extend protection from PCs to all of their
digital devices and the data on them.”
The survey also revealed
consumers globally say 27% of their digital files are “impossible to restore” if
lost, and not backed up properly, and had an average value of $10,014 US.
This is echoed by a 2011 national
study released by the National Cyber Security Alliance (NCSA), which revealed
that nearly three quarters (72%) of Americans have never installed security
software or applications on their smartphones.
McAfee makes it easier than ever
for consumers to protect all of their devices with McAfee All Access,
which protects all of a consumer’s digital devices for $99.99 US. McAfee All Access is a single solution that protects
consumers’ PCs, Macs, smartphones, and tablets
from a variety of threats--wherever they connect. Consumers stay safe when they
shop and surf on the net, visit social networks, click on online images, or use
their email—no matter what device they’re using.
Shortly after it launched, McAfee
All Access was awarded Editors’ Choice by the PCMag (insert URL).
Why Are Consumers
Unprotected?
Some reasons that consumers don’t
have security may include:
- Consumers may not be accustomed
to installing their own anti-virus because security software is often
pre-installed via the computer manufacturers. They may not understand that once
the trial subscription expires they are no longer protected.
- Some consumers may disable their
security protection on purpose, to play online games, for
example.
- Some PC users believe they don’t
need protection if they simply adhere to safe surfing best
practices.
Consequences of Unprotected
PCs
Without even basic security
protection, consumers can be more vulnerable to:
- Malware infections which are
difficult to remove
- Data loss — cybercriminals can
steal financial credentials like user names and passwords through hidden malware
such as keyloggers and exploit that information for financial
gain
- Identity theft from hacker
activity which can involve cybercriminals accessing a consumer’s PC and
exploiting all of his or her personal information
Beyond
consequences for individuals, growing cybercrime rates can impact the Internet
and how we use it. Documented cases of cyber-attacks
against banks, technology companies, e-stores, and government agencies are
increasingly in the news and have cost those affected millions, if not billions
of dollars. Many of these attacks start by exploiting unprotected or
under-protected devices.
Stopping
cybercrime is complex and law enforcement officials struggle with several
issues:
·
Internet crimes often cross
international borders and laws in each country differ—if they exist at all.
·
Anonymity adds another level of
difficulty; hackers can hide IP addresses by routing traffic through numerous
servers, for example, and that makes it difficult to track criminals.
·
Evidence gathering can also be an
issue. Digital evidence is fragile, and savvy cybercriminals can even rig their
computers so when certain data is accessed by outsiders, it is destroyed.
In the
offline world, criminals have many obstacles – from locked doors and alarm
systems on homes, businesses and office buildings to extensive law enforcement
networks, but the Internet has no such defenses. Security software is consumers’
first and, in many cases, only defense against cybercrime.
On Feb 2,
the United States’ FBI Director Robert Mueller
warned Congress that,
“down the road, the cyber threat will be the number one threat to the country.
James Clapper, director of national intelligence warned that the US has seen a
‘dramatic increase in malicious cyber activity targeting US computers and
networks.’”
Clapper noted that
almost two-thirds of US firms report that they have been the victim of
cybersecurity incidents or information breaches, while the volume of malware on
US networks has more than tripled from 2009. He cited industry estimates that
the production of malware has reached its highest levels, with an average of
60,000 new pieces identified per day.
McAfee Charts of Global Security
Protection Rates:
Ranking of Countries by
Percentage of Consumers with Basic Security Protection
Ranking
|
Country Ranking
by Percentage of Consumers Protected
|
Percentage
|
Ties
|
1
|
Finland
|
90.30
|
|
2
|
Italy
|
86.20
|
|
3
|
Germany
|
85.55
|
|
4
|
New
Zealand
|
85.22
|
|
5
|
Denmark
|
85.00
|
|
6
|
France
|
84.80
|
|
7
|
Brazil
|
84.50
|
|
8
|
Australia
|
84.30
|
|
9
|
Netherlands
|
84.20
|
Tied
|
|
Norway
|
84.20
| |
10
|
UK
|
83.52
|
|
11
|
Malaysia
|
83.20
|
|
12
|
Sweden
|
83.05
|
|
13
|
Philippines
|
82.87
|
|
14
|
India
|
82.67
|
|
15
|
Korea
|
82.42
|
Tied
|
|
Ireland
|
82.42
| |
16
|
Canada
|
82.10
|
|
17
|
China
|
82.00
|
|
19
|
Japan
|
80.65
|
Tied
|
|
US
|
80.65
| |
20
|
Mexico
|
79.40
|
|
21
|
Spain
|
78.67
|
|
22
|
Singapore
|
78.25
|
|
Ranking of Countries by
Percentage of Consumers Unprotected (No Anti-Virus Installed or the Software was
Installed, but Disabled)
Ranking
|
Country Ranking
by Percentage of Consumers Unprotected
|
Percentage
|
Ties
|
1.
|
Singapore
|
21.75
|
|
2.
|
Mexico
|
21.57
|
|
3.
|
Spain
|
21.37
|
|
4.
|
Japan
|
19.35
|
|
5.
|
US
|
19.32
|
|
6.
|
China
|
18.02
|
|
7.
|
Canada
|
17.92
|
|
8.
|
Ireland
|
17.57
|
|
9.
|
Korea
|
17.55
|
|
10.
|
India
|
17.32
|
|
11.
|
Philippines
|
17.12
|
|
12.
|
Sweden
|
16.92
|
|
13.
|
Malaysia
|
16.77
|
|
14.
|
UK
|
16.5
|
|
15.
|
Norway
|
15.72
|
Tied
|
|
Australia
|
15.72
| |
16.
|
Netherlands
|
15.7
|
Tied
|
|
Brazil
|
15.7
| |
17.
|
France
|
15.17
|
|
18.
|
Denmark
|
14.9
|
|
19.
|
New
Zealand
|
14.77
|
|
20.
|
Germany
|
14.47
|
|
21.
|
Italy
|
13.8
|
|
22.
|
Finland
|
9.67
|
|
Ranking of Countries by
Percentage of Consumers With No Anti-Virus Installed
Ranking
|
Country Ranking of
Consumers Without Any Security Software Installed
|
Percentage
|
Ties
|
1.
|
Spain
|
16.325
|
|
2.
|
Japan
|
13.2
|
|
3.
|
China
|
12.975
|
|
4.
|
Mexico
|
12.9
|
|
5.
|
US
|
12.25
|
|
6.
|
Korea
|
12.225
|
|
7.
|
Sweden
|
11.15
|
|
8.
|
Netherlands
|
10.9
|
Tied
|
|
India
|
10.9
| |
9.
|
Philippines
|
10.625
|
|
10.
|
Ireland
|
10.55
|
|
11.
|
Brazil
|
10.45
|
|
12.
|
Singapore
|
10
|
|
13.
|
Norway
|
9.75
|
|
14.
|
Germany
|
9.7
|
|
15.
|
UK
|
9.65
|
|
16.
|
Denmark
|
9.6
|
|
17.
|
France
|
9.5
|
|
18.
|
Canada
|
9.475
|
|
19.
|
Italy
|
9.15
|
|
20.
|
Australia
|
9.075
|
|
21.
|
New
Zealand
|
8.525
|
|
22.
|
Malaysia
|
8.5
|
|
23.
|
Finland
|
6.175
|
|
Ranking of Countries by
Percentage of Consumers with Security Software Installed, but
Disabled
Ranking
|
Country Ranking
of Users with Security Software Installed, but Disabled
|
Percentage
|
Ties
|
1.
|
Singapore
|
11.75
|
|
2.
|
Canada
|
8.45
|
|
3.
|
Malaysia
|
8.27
|
|
4.
|
Mexico
|
7.67
|
|
5.
|
United
States
|
7.07
|
|
6.
|
Ireland
|
7.02
|
|
7.
|
UK
|
6.85
|
|
8.
|
Australia
|
6.65
|
|
9.
|
Philippines
|
6.50
|
|
10.
|
India
|
6.42
|
|
11.
|
New
Zealand
|
6.25
|
|
12.
|
Japan
|
6.15
|
|
13.
|
Norway
|
5.97
|
|
14.
|
Sweden
|
5.77
|
|
15.
|
France
|
5.67
|
|
16.
|
Korea
|
5.32
|
|
17.
|
Denmark
|
5.3
|
|
18.
|
Brazil
|
5.25
|
|
19.
|
Spain
|
5.05
|
Tied
|
|
China
|
5.05
| |
20.
|
Netherlands
|
4.8
|
|
21.
|
Germany
|
4.77
|
|
22.
|
Italy
|
4.65
|
|
23.
|
Finland
|
3.5
|
|
Methodology
Basic security protection is
defined as working anti-virus, anti-spyware, and firewall technologies. This is
the first industry study of its kind and is thought to be the most accurate
snapshot of consumer PC protection to date because it actually scanned users’
PCs for protection status instead of asking consumers directly for security
status.
The countries that McAfee
conducted the scan in were:
- Asia: Australia, China, India, Japan,
Korea, Malaysia, New Zealand, Philippines, Singapore
- Europe: Denmark, Finland, France,
Germany, Ireland, Italy, Netherlands, Norway, Spain, Sweden,
UK
- Latin America: Brazil,
Mexico
- North America: Canada, United
States
McAfee analyzed
security scans voluntarily submitted by consumers globally using a free
diagnostic tool for PCs called McAfee Security Scan Plus. It works with most
security software programs and actively checks a consumer’s computer for
threats, anti-virus software and firewall protection. It is for Windows
operating systems only. Between 27 – 28 million scans took place each month
globally. No personal information was collected as part of these scans.
Note: Due to rounding, country data may show a
variance of +1%.
1 Basic security protection is defined as
working anti-virus, anti-spyware, and firewall
technologies.
2
3The McAfee Digital Assets
study was conducted
in 2011 with research firm MSI International and surveyed more than 3,000
consumers in 10 countries (Those countries included in the survey were the
United States, Canada, United Kingdom, Germany, France, Spain, Italy, The
Netherlands, Australia and Japan).
About McAfee
McAfee, a wholly
owned subsidiary of Intel Corporation (NASDAQ:INTC), is the world's largest
dedicated security technology company. McAfee delivers proactive and proven
solutions and services that help secure systems, networks, and mobile devices
around the world, allowing users to safely connect to the Internet, browse and
shop the Web more securely. Backed by its unrivaled Global Threat Intelligence,
McAfee creates innovative products that empower home users, businesses, the
public sector and service providers by enabling them to prove compliance with
regulations, protect data, prevent disruptions, identify vulnerabilities, and
continuously monitor and improve their security. McAfee is relentlessly focused
on constantly finding new ways to keep our customers safe.
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