Meghalaya Announces Its
1st Ever Fashion Week in Shillong
-
2 Days of Glamorous Fashion To be
Held in October 19-20
New
Delhi, September 12, 2012: The first ever Fashion week in the Adobe of
Clouds- Meghalaya was announced today at a Press Conference held in the
Meghalaya House. The designers Jenjum Gadi, Anand Bhushan, Gaurav & Ritika,
Sophia M Sangma, along with the Officials from the Directorate of Sericulture
and Weaving were present for the announcement. The exclusive fashion
presentation “Shillong Fashion Week” (SFW) is scheduled for October 19-20 and is
initiated by the State of Meghalaya under the leadership of the Hon’ble Chief
Minister, Dr. Mukul Sangma. Some of the other designers who are participating
are Elizabeth Marbaniang, Heritage Mizoram, Amoii, Bung By Bung, Rapbor, Magic-
N and Latynrai all regional designers from the north east.
Addressing on
the initiative Shri B.C.H. Hajong, Joint Director for Directorate of Sericulture
& weaving said, “Fashion is something which has always been an integral
part of life. It gives us a unique style for expressing our moods & life. We
are very proud and excited to host such a glamorous event. This initiative aims
to raise awareness on fashion and current trends among the people of Meghalaya
and neighbouring states.”
Julie
Deb, Co-founder of Shillong Fashion Week expressed, “This first of its
kind fashion fete is going to be a big platform for local designers and models
to showcase their talent. It’s an initiative to get Meghalaya recognised
as a fashion city. We are all set for a successful show and there are many more
to come.”
The aim is to
promote Shillong as next fashion hub of the North East and to promote Business
of fashion in the region. This fashion fiesta unlocks new opportunities for
national designers and encourages the local designers to enhance their
creativity. The event provides a great platform to promote the Rich Tribal
Textile by dedicating Day 1 of SFW as “Day of the Tribes”. This event is
an initiative to put Meghalaya’s rich art, culture, textile through a mainstream
fashion show format.
This is for
the first time that tribal designers based in the North East with technical
background will be showcasing their creations on leading models like Rachel
Bayros, Arya Bhatt and Tamara Moss are part of the 25 model’s sourced for SFW,
among the 25 are our Local Models Daphi Shullai, Ketho, Emily and Mamuani.
The fashion
extravaganza will showcase the creations of popular designers such as Jenjum
Gadi, Anand Bhushan, Gaurav and Ritika, Nachiket Barve and Dev R Nil. Most of
the participating designers have already been a part of the prestigious Wills
Lifestyle India and Lakme Fashion weeks earlier, and have gained a lot of
recognition for their designs. This first ever Fashion week in the North-East
will also introduce some very talented debut designers from the region.
2 comments:
is anand bhushan and tamarra moss a couple?
Shillong was and I am sure still is a very fashionable place. It is in the fitness of things that Shillong lead the way.
S.Roy
Vancouver, Canada
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