Thursday, September 27, 2012


New smaller and lighter PlaystationR3 to hit the worldwide marketIn synchronization with the Global declaration, Sony Computer Entertainment will be introducing the new PlayStation®3(PS3®) computer entertainment system (body color: charcoal black) for the Indian market before Diwali. It has a new design and a downsized form factor that will help strengthen the gaming sales during this Indian festive season. The new PS3 will come in 2 models including extended built in Hard Disk Drive (HDD) capacity of 500GB model and a newly added 12GB flash memory model. 


Completely redesigning the internal design architecture, the internal volume and weight of the new PS3 is reduced by more than half, as compared to the very first PS3 model with a 60GB HDD, and by 20 % and 25% respectively as compared to the current PS3. By adopting a sliding disk cover, the new PS3 continues with the characteristic sleek curved simple body design, which can be easily accommodated anywhere in the house and enables users to enjoy an array of entertainment content.



With the extra HDD capacity of 500GB, users can store and enjoy even more entertainment content including games, music, photos, and video on the new PS3. In addition, the new PS3 with 12GB flash memory offers opportunities to experience the world of PlayStation® at an affordable price point without having to opt for the unutilized memory space.



India effective price points for these 2 models would be announced closer to the launch date, based on the prevailing exchange rate scenario.



Since the launch of PS3, the number of BD-based titles has reached more than 3,300 titles and downloadable PS3 games to 4,100*6 titles worldwide, with the support from a broad range of third party developers and publishers. In addition to this extensive software title line-up, exciting and attractive new titles are to be released from third party developers and publishers as well as SCE Worldwide Studios, including Call of Duty Black Ops 2 (Activision Publishing, Inc.), Assassin’s Creed III (Ubisoft Entertainment.), FIFA 13(Electronic Arts Inc. ), PlayStation® All-Stars Battle Royale, LittleBigPlanet Karting, God of War: Ascension (Sony Computer Entertainment), and a lot more.
SCE will further accelerate the expansion of the PS3 platform, which is in the 7th year of its lifecycle, by continually releasing a vast library of exciting and attractive software titles so that users can choose from a wide variety of hardware models.

About Sony Computer Entertainment Inc.



Recognized as the global leader and company responsible for the progression of consumer-based computer entertainment, Sony Computer Entertainment Inc. (SCEI) manufactures, distributes, develop and markets the PlayStation®2 (PS2®) computer entertainment system, the PSP® (PlayStation®Portable) handheld

entertainment system, the PlayStation®3 (PS3®) computer entertainment system and the PlayStation®Vita (PS Vita) portable entertainment system. SCEI has revolutionized home entertainment since they launched PlayStation in 1994. PS2® further enhances the PlayStation legacy as the core of home networked entertainment. PSP® is a handheld entertainment system that allows users to enjoy 3D games with high-quality full-motion video and high-fidelity stereo audio. PS3® is an advanced computer system, incorporating the powerful Cell Broadband Engine and RSX processors. PS Vita is an ultimate portable entertainment system that offers a revolutionary combination of rich gaming and social connectivity within a real world context. SCEI also delivers the PlayStation® experience to open operating systems through PlayStation®Mobile, a cross device platform. Headquartered in Tokyo, Japan, SCEI, along with its affiliated companies, Sony Computer Entertainment America LLC., and Sony Computer Entertainment Europe Ltd., and its division companies, Sony Computer Entertainment Japan and Sony Computer Entertainment Asia develops, publishes, markets and distributes hardware and software, and manages the third party licensing programs for these platforms in the respective markets worldwide

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