RELEASE HIGHLIGHTS
· Global graffiti artists
· 48mm thermoplastic case
· Innovative design
MIDDLEBURY, CT - For Immediate Release - Unlimited expression has always been the point. Now, Ecko UNLTD. unveils a fresh canvas for creativity: its own product line. Ecko UNLTD. introduces the street inspired Exhibit Artists Series.
The Exhibit Artists Series features the original artwork of top graffiti artists representing countries and cultures around the globe, articulating a cohesive story through this urban art form. The Exhibit Series showcases timepieces, t-shirts, footwear, hats, backpacks and an assortment of items across the Ecko UNLTD. product categories.
Exhibit Series timepieces feature eight leading graffiti artists' original designs. Each artist worked with one color using a tone-on-tone format to tell their distinct story. Collaboration with the global fashion brand, Ecko UNLTD. will give the artists more visibility and more opportunity to make an impact on the unlimited generation.
For UNLTD. timepieces, each artist will display their art on the newly launched Tran, a street inspired timepiece that displays its cool factor through translucence. The simplicity and transparency of the Tran makes it the perfect platform for artistic expression. The timepiece features a lightweight integrated plastic and metal case with soft silicon straps. Its 48mm thermoplastic case is framed by a metallic top-ring. Simple 3-hand movement and subtle hour markers give the artists a clear space to work.
The Exhibit Artists Series features the original artwork of top graffiti artists representing countries and cultures around the globe, articulating a cohesive story through this urban art form. The Exhibit Series showcases timepieces, t-shirts, footwear, hats, backpacks and an assortment of items across the Ecko UNLTD. product categories.
Exhibit Series timepieces feature eight leading graffiti artists' original designs. Each artist worked with one color using a tone-on-tone format to tell their distinct story. Collaboration with the global fashion brand, Ecko UNLTD. will give the artists more visibility and more opportunity to make an impact on the unlimited generation.
For UNLTD. timepieces, each artist will display their art on the newly launched Tran, a street inspired timepiece that displays its cool factor through translucence. The simplicity and transparency of the Tran makes it the perfect platform for artistic expression. The timepiece features a lightweight integrated plastic and metal case with soft silicon straps. Its 48mm thermoplastic case is framed by a metallic top-ring. Simple 3-hand movement and subtle hour markers give the artists a clear space to work.
HERE ARE THE EIGHT ARTISTS FEATURED
IN THE EXHIBIT TIMEPIECE COLLECTION.
IN THE EXHIBIT TIMEPIECE COLLECTION.
· Askew One: One of the driving forces behind New Zealand's graffiti art scene, his color story is green.
· Superblast: Berlin-based graffiti artist, worked with groundbreaking artists and companies. Superblast is feeling blue.
· Cope2: From the Bronx, NYC, internationally recognized for his distinctive "Wildstyle." Based in black.
· SUIKO: From Hiroshima's streets to the UK, Brazil, LA and NYC, he's tagged the world. Working in red.
· PEZ: Born in Barcelona, known for the good vibrations of his infamous smiling fish. In yellow, of course.
· KENOR: From Spain. Color, life, parallel worlds, smiles and light create beauty wherever he goes. Purple works for him.
· ERMS: Based in Paris, ERMS is an artist and graphic designer colored by the hip hop and skateboard scene. Pink.
· 123KLAN: From France, this innovative graphic team birthed a brand new visual movement. Shades of Gray.
The heritage of the Ecko brand is rooted in creative expression, specifically through graffiti art and pop culture. The Exhibit Artist Series, launching in Spring 2012 continues that legacy. It's all about the art.
"The Exhibit Series connects back to Marc's roots as an artist. It's a product and marketing vehicle that shines light on talent from around the globe. This is really amazing!" -- Stephen Scholz, Global Brand Director of Marc Ecko and UNLTD. Timepieces.
No comments:
Post a Comment