“OMG” posted the bored PYT from
her hand held Android device. Almost instantly she was flooded with a zillion “WTF’s”
from around the world and multiple conversations were initiated. Welcome to the
world of tweet enabled teenagers. They abhor grammar, care two hoots about
spelling, are obsessed with shortening everything and generally cannot hold a
conversation – in fully constructed sentences – for more than a minute.
The English language has been the
biggest casualty, having morphed into a creature that few of us oldies can recognize
with fewer still able to comprehend. If you belong to my generation that grew
up before the cell phone and the net happened, join me as we do an Alice in
Wonderland!
01.
To Facebook
is human : to tweet divine
Today, for the average teen ager,
even face book is passé – they have moved on to twitter, to you tube to share
earth shattering events from their lives with those that matter. The 160 character
revolution, under the banner of the # tag is here!
02.
The geek
shall inherit the world
Once, the geeks were confined to
the fringes – in a kind of a cult. Today thanks to the proliferation of the net
and the world becoming an increasingly wired place, they are not only main-stream,
but have also become heroes of sorts, the Rock Stars of Cyber land, especially
among the young.
03.
Birds
of a feather Google + together
Google + is fast emerging as the most
potent tool for Social Media marketing, which again is where the world seems to
be headed. As it is all about attracting the people who are actually looking
for your products and services, Social Media makes a lot of sense and people
around the world are jumping on the band wagon, methinks, rightly so.
04.
All that
glitters is Gates
The world, especially that
dealing with new age media and technologies is full of stories – of nerds and geeks
and their garage startups with astounding successes. Yet, Bill boy continues to
rule the imagination and however much the open source guys may yell against the
corporate’s hegemony, Bill gates Rules!
05.
The email
of the species is deadlier than the male
Black Widows rejoice. The email
is today the most preferred form of written communication. And as for being
deadlier, research confirms that ladies are more hooked on to the net in
general and to social media in particular that the males of the species.
06.
Bloggers
of the world unite – you have nothing to lose but your sleep and a whole new
social space to win
Blogging is such a great leveler.
Gone are the days of struggling writers queuing up to be heard in the din.
Today, it’s all DIY. Write it, post it and Bingo! People from around the world
will connect to hear the Gospel of Gurudas. That too at a fraction of the cost
one would have had to bear in the traditional real media.
07.
When in
the Rome, do what the Netizens do
The net has its own set of rules
which are evolving over time. It makes sense to know them and to follow them –
to be net-savvy. For, behind every Google Chrome there are the innumerable Netscapes
and AOL’s. The Infobahn is littered with the bodies of the dead and the
decaying – entities that zigged when the net went zag.
08.
Ask
not for whom the virus stalks – it stalks thee
It’s a mean space out there.
There are all sorts of weirdo’s and loonies waiting spring a surprise on you. There
are pedophiles lurking behind pseudonyms, hackers out to gift you malawares,
stalkers ever ready to phis out your bank details, identity thieves, ponzi
schemers … the list is endless. So beware and learn from the leaders.
09.
Microsoft
was not built in a day
For that matter, neither was Google,
or Yahoo or Badoo. Behind every success there are years of hard work and
uncompromising toil. Try telling that to the kids who live life like coffee –
instant is what they want. Leaner, meaner, trimmer!
10.
Facebook
favours the connected
The more connected you are, the
more wired you get. It’s not weird; people are bum toiling to create huge
virtual circles around them. Web spiders will search you out and use your
connections to go viral. Search engines will covet you. Social Media marketers
will fantasize about your connections and someday, even Madonna will have your
face tattooed on her back. Imagine!
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